Privacy Policy

Last updated: 19 August 2026

Introduction

Line Dance Central ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website linedancecentral.uk and use our services.

We are registered in England and Wales and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

Personal Information

When you use our services, we may collect:

  • Name and contact details (email address, phone number)
  • Account credentials (email and password)
  • Booking information (event details, guest names, dietary requirements)
  • Payment information (processed securely by Square - we do not store card details)
  • Communications you send to us

Automatically Collected Information

When you visit our website, we automatically collect:

  • IP address and general location
  • Browser type and version
  • Device information
  • Pages visited and time spent
  • Referring website

How We Use Your Information

We use your information to:

  • Provide and manage your account
  • Process bookings and payments
  • Send booking confirmations and important updates
  • Respond to your enquiries and provide customer support
  • Improve our website and services
  • Comply with legal obligations
  • Prevent fraud and maintain security

Legal Basis for Processing

We process your personal data based on:

  • Contract: To fulfil our contract with you (e.g., processing bookings)
  • Consent: Where you have given consent (e.g., marketing communications)
  • Legitimate interests: For our legitimate business interests (e.g., improving services)
  • Legal obligation: To comply with applicable laws

Sharing Your Information

We may share your information with:

  • Event organisers: To facilitate your bookings
  • Payment processors: Square processes payments securely
  • Service providers: Who help us operate our website (e.g., hosting, email)
  • Legal authorities: When required by law

We do not sell your personal information to third parties.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. This includes:

  • Encrypted data transmission (HTTPS/TLS)
  • Secure password hashing
  • Regular security assessments
  • Limited access to personal data on a need-to-know basis

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements.

  • Account data: Until you delete your account
  • Booking records: 7 years (for tax and legal purposes)
  • Marketing preferences: Until you withdraw consent

Your Rights

Under UK GDPR, you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Restrict processing: Request limitation of processing
  • Data portability: Request transfer of your data
  • Object: Object to processing based on legitimate interests
  • Withdraw consent: Withdraw consent at any time

To exercise these rights, please contact us using the details below. We will respond within one month.

Cookies

Our website uses cookies to enhance your experience. For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues: ico.org.uk